FOR IMMEDIATE RELEASE
CONTACT michele@mbosc.org

MOUNTAIN BIKERS OF SANTA CRUZ ANNOUNCES SUCCESSFUL 5th ANNUAL SANTA CRUZ MOUNTAIN BIKE FESTIVAL

Santa Cruz, CA, May 1, 2014—Mountain Bikers of Santa Cruz (MBoSC) is thrilled to announce yet another successful Santa Cruz Mountain Bike Festival presented by MBoSC and FOX. The 5th annual event was held at the popular Aptos Village venue (Aptos Pump Track and Post Office Jumps) courtesy Barry Swenson Builder. The eco-conscious festival drew an estimated 9,000 attendees and nearly 400 registered participants.

The mission of the Santa Cruz Mountain Bike Festival is to celebrate the world class mountain bike facilities, riders, and cycling industry of Santa Cruz County by bringing the community together to participate in recreational and competitive mountain bike events. Funds raised by the event benefit projects and organizations that support mountain biking in Santa Cruz County. This family friendly two-day, volunteer-run festival included competitive events, a kids’ rodeo, skills clinics, an aerial jump bag, demo bikes, an exposition area, food court, beer garden, live band and more for bike enthusiasts, family members, and friends.

Festival Director Murphy Mack enthused, “This being my first year working with the festival, I was blown away by the already detailed set of plans that MBoSC has put together from their previous years. The event is the most dialed in bike event I’ve seen in California, barring the ToC. I’m going to have to dig deep to find any way to add more rad to it!” MBoSC President Mark Davidson added, “We are happy that this event grows larger each year. It’s a testament to the importance of Santa Cruz County as a mountain biking destination and bike industry epicenter. We believe this will be the last time in the Aptos venue and we would like to thank Jesse Nickel and Barry Swenson Builders for working with us over the past several years.”

Those who attended enjoyed multiple activities and competitive events. Riders participated in a variety of competitive events and clinics. The Aptos Pump Track and Post Office Jumps saw plenty of action including the Bell Pump Track Pandemonium Comp, Sweetlines Sugar Showdown Santa Cruz, and Trek/Epicenter Cycling 831 Jump Jam & Contest. This year’s amateur jump contest was included in the Freeride Mountain Bike (FMB) World Tour as a Bronze event, which offers amateur athletes an opportunity to work up to pro ranks. Those wishing to improve their skills flocked to Sweetlines/Clif Bar sponsored clinics taught by the industry’s top riders. Kat Sweet brought on an impressive list of pros to teach basic mountain bike and pump/jump skills, including Tammy Donahugh, Cortney Knudson, Meg Valliant and Angi Weston. Kat also enlisted AllRide’s Kirt Voreis and Beti AllRide’s Lindsey Voreis to teach the more advanced enduro skills clinic on the challenging singletrack of Soquel Demonstration State Forest (Demo), home of the Santa Cruz Super Enduro.

Plenty of activities were offered for youth and adult alike. Over 275 kids aged 12 and under built confidence at the Specialized/Scotts Valley Cycle Sport Kids’ Rodeo skills area and on the short track Fun Lap. 300 riders of all ages boosted their jumping confidence on an aerial jump bag provided by Velocity Bike Park, while 700 enthusiasts demo’d bikes (some multiple times) from a deep list of top bike manufacturers. Bike aficionados checked out the latest products from a comprehensive mix of vendors, and shuttled via Shuttle Smith Adventures to the renowned trails at Demo. Raffles and a silent auction augmented the festival’s fundraising mission. The first day’s festivities concluded with the Smith Optics Saturday After Party featuring local favorite band Coffee Zombie Collective and their unique honky-tonk-meets-pop sound.

In keeping with their pro-environment mission, MBoSC continually strives to reduce the environmental impact of events. This year, two solar vendors—Sandbar Solar and Moved By Bikes—provided solar arrays to supply all power requirements for the festival. Sound equipment and other electronics were powered exclusively by solar. With on-site parking unavailable, riding bikes to the event was encouraged and People Power of Santa Cruz provided free valet bike parking. With no bottled water on sale at the event, attendees filled their own reusable water vessels and festival-branded mason jars with free filtered water provided by HydroLogic from a custom built bar created especially for the event.

Competitive Events Podium Results: Full standings can be found on the results page of the festival website.

Bell Pump Track Pandemonium Comp Riders 2 years and up raced against the clock, shredding rollers and perfectly apexed berms.

Pro/Expert Men: 1 – Dylan Conte, Stow, VT; 2 – Cody Gessel, Salt Lake City, UT; 3 – Jake Kinney, San Diego
Pro/Expert Women: 1 – Rosie Bernhard, Santa Cruz; 2 – Meg Valliant, Bothell, WA; 3 – Elli Freibrun, Aptos
Amateur Men: 1 – Mark Garcia, Aptos; 2 – Ben Bright, Sunnyvale; 3 – Denver Drake, Santa Cruz
Amateur Women: 1 – Virginia Lingham, Albany; 2 – Natalie Bennett, Scotts Valley; Brittany Bolen, Scotts Valley
Junior Boys: 1 – Owen Marks, Aptos; 2 – Niko Kilik, San Jose; 3 – Clay Tripp, Prunedale
Grom Boys: 1 – Clayton Gibson, San Juan Bautista; 2 – Marco Sanchez, Corralitos; 3 – Lee Faraola, Santa Cruz
Grom Girls: 1 – Bailey Goldstone, Squamish; 2 – Abby Watkins, Aptos; 3 – Melissa Meyer, Aptos
Tot Boys: 1 – Gavin Stanton; 2 – Reed Donato, San Juan Bautista; 3 – Braden Lockaby, Felton
Tot Girls: 1 – McKenna Meyer, Aptos; 2 – Brooke Gomez, Aptos

Trek/Epicenter Cycling 831 Jump Jam & Contest This year’s amateur jump contest was included in the Freeride Mountain Bike (FMB) World Tour as a Bronze event. An impressive list of world-class dirt jumpers including Cam McCaul, Tyler McCaul, Jeff Herbertson, Andrew Taylor, Ray George, Ryan Howard, Greg Watts, Christian Wright, Kyle Jameson, Cody Gessel, Jake Kinney, Alex Kachlakev, Alex Reveles, Jack Fogelquist, Kieran McKennon and Simon Silver amazed the crowd with spectacular moves.

Pro Men: 1 – Jeff Herbertson, 2 – Jake Kinney, 3 – Christian Wright
Amateur Men 17 & over: 1 – Reed Boggs; 2 – David Schimmel; 3 – Caleb Holbrook
Amateur Men 16 & under: 1 – Connor Gallart; 2 – Garrett Michum; 3 – Owen Marks

Sweetlines Sugar Showdown Santa Cruz Comp For the second time ever, the ladies got to compete at the renowned Aptos Post Office Jumps on the intermediate jump line.

Pro: 1 – Nikita Ducarroz; 2 – Tammy Donahugh; 3 – Meg Valliant
Pro Call Outs: Nikita Ducarroz, Best Trick; Tammy Donahugh, Best Style; Courtney Knudson, Amplitude; Bailey Gladstone, Novice #1 and Up & Comer; Kim Percy, Kick Out Queen; Best Progression, Rosie Bernhard.
Amateur: 1 – Lauren Gregg; 2 – Natalie Bennett; 3 – Joh Rathbun
Amateur Call Outs: Lauren Gregg, Amplitude; Natalie Bennett, Best Form; Joh Rathbun, Fun Factor; Katelyn Praly, Get After It.

A Very Special Thank You to Our Generous and Supportive Sponsors

Title Sponsor: FOX

Venue Sponsor: Barry Swenson Builder

Event Sponsors: BELL, Trek  (+Demo) / Epicenter Cycling, Specialized (+Demo) / Scotts Valley Cycle Sport, Sweetlines / Clif Bar, Smith Optics

Platinum Level Sponsors: Adventure Sports Journal, Bike Magazine, Branding Out, decline magazine, Dirt Rag, Gamut USA, Ibis (+Demo), Light & Motion, Mike’s Bikes, Pinkbike Pivot Cycles (+Demo), Sandbar Solar, Shuttle Smith Adventures, Tepui Tents, Trail Head Cyclery, Velocity Bike Park / Mt. Hermon Adventures, VP Components

Gold Level Sponsors: Bicycle Trip, Cannondale (+Demo), Family Cycling Center, G-Form, Kali Protectives, Moved by Bikes, Santa Cruz CORE Fitness & Rehab, Spokesman Bicycles, X-Fusion

Demo Level Sponsors: Cannondale (+Gold), Diamondback, Ibis (+Platinum), Marin Bikes, Morpheus Cycles, Niner, Pivot Cycles (+Platinum), Rocky Mountain Bicycles, Santa Cruz Bicycles, Scott, Specialized (+Event), Trek (+Event) plus SRAM Ride Experience

Booth Level Sponsors: Another Bike Shop, Livity Rising, Santa Cruz Mountains, SOL Santa Cruz, Synergy Organic Clothing, Woodward West

Full competitive event results: santacruzmountainbikefestival.com/events/results

Photos: (contact us for additional images) https://plus.google.com/u/0/photos/108245845946344517589/albums/6008482254210600353

More info: santacruzmountainbikefestival.com; www.facebook.com/santacruzmountainbikefestival

About Mountain Bikers of Santa Cruz: An affiliate club of International Mountain Biking Association (IMBA), Mountain Bikers of Santa Cruz (MBoSC) is an IRC 501(c)(3) non-profit educational organization which is dedicated to the promotion of mountain biking in Santa Cruz County in a healthy and sustainable manner. Amongst many other notable projects, the club presents the Santa Cruz Mountain Bike Festival (SCMBF) and Santa Cruz Super Enduro (SCSE), and has also helped with the formation of Trips for Kids Santa Cruz and the California Enduro Series. MBoSC played a pivotal part in the creation of the Emma McCrary Trail, and is currently partnering with California Department of Forestry and Fire Protection (CAL FIRE) on the highly anticipated Demo Flow Trail project.

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Pro rider Rosie Bernhard keeps her eye on the top step during the Bell Pump Track Pandemonium Comp. Full gallery of images of here courtesy Michele Lamelin; images courtesy official event photographers available by request.